How to Size Images for Facebook

Facebook is the biggest social media sites system with a customer base of 2 billion energetic individuals. The firm is still expanding in numbers with modifications in every element of technology: aesthetic, search, customization, image processing, and design.

In 2014, Facebook introduced a brand-new, significant update to its news feed algorithm which made a radical adjustment in the exposure and reach of service page materials. The Facebook professional Mari Smith called this update as Facebook No:

These are the major understandings from the formula upgrade:

Web content that gets less presence:

1. Company web page post
2. Clickbait posts
3. The article that starts mentioning people like a chain
4. The article that results in political conflicts.

Content that are promoted in the feed:

1. Web content from buddies and connections
2. Shared material from family and friends
3. Web content with genuine remarks
4. Material which launches discussions in teams
5. Much more targeted ads

New includes introduced lately

  • Facebook presented 360-degree photos and also capacity to upload them as cover picture as well as normal photo posts. You can likewise utilize 360-degree pictures in different type of Ad formats like offer insurance claim ads, canvas ads, and dynamic item advertisements.

  • Facebook introduced 'market areas' last year. Individuals can easily deal things with it.

  • Facebook introduced Enhanced truth based filters and also masks for their video camera for tales.

  • They just recently turned out a brand-new feature in the blog post editor for including checklists to your articles and you can likewise add colored histories to the message.

  • In the post editor, they have actually also included a choice for asking referrals regarding anything around a particular location.


To make it much easier for you to publish/ market on Facebook, we've prepared a cheatsheet for you. We hope it will certainly assist you to find out the standard rules of publishing on this social media sites system.

Page post link/offer
Facebook Picture Size

You can add web site web links in Facebook articles. Facebook will instantly pull the open graph photo (OG Image) of that page as well as will certainly present it as the post image or you can include a custom-made picture

Facebook allows you to write a heading of 25 characters as well as a web link description of 30 personalities.

The specific photo measurement for customized photo is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook photo advertisement can be used for producing recognition concerning web pages. You can use contact us to activities like Publication now, Call currently, Download, Get instructions, Find out more, Send message, Join, store currently and also lot even more.

The recommended photo upload dimension is: 1200px X 900px

Show resolution:470 px X470px

Aspect proportion: 9:16 to 16:9

Heading: 25 characters

Link summary: 30 personalities

As per Facebook's requirements, the image should not include more than 20% of text in it.

Pictures with greater than 20% text will receive much less presence than others.

Page post event
Facebook Picture Size

You can use both photo and also video for occasion action advertisements. In case of photos, the 20% text rule will use here likewise.

Picture ratio: 9:16 to 16:9

Suggested resolution: Use highest resolution image offered.

Text: 125 characters

If you include a link in the message the photo will certainly be chopped to 1.91:1 ratio

The recommended resolution for the link picture is: 1200 X 628 px

Headline: 25 characters

Web link description:30.

Page post video
Facebook Picture Size

Facebook Video clip Advertisements can be made use of for numerous goals like increasing reach, Brand awareness, traffic generation, increase engagement, web page likes, application installs, occasions, and so on.

It also comes with a large range of call-to-action switches to sustain the purpose as well as to transform a customer right into customer.

Specs for a video:.

Video clip ratio: 9:16 to 16:9.

There is no limitation for resolution. You can upload high resolution videos.

File dimension: 4GB max.

Video clip size: 1 second to 240 mins.

Text: 125 personalities.

The video thumbnail image need to not include more than 20% message in it. You can also make use of a link in the video Ad. Because situation the head line will certainly be 25 personalities and also the link summary will be of 30 characters.

Facebook likewise sustains 360 video clips as an interactive kind of video advertisements.

Event Responses
Facebook Picture Size

You can develop occasions utilizing event response Ads.These sort of Ads are created for advertising an event. A lot of the call to actions utilized in occasions ads are Join, Get instructions, Book now, Call now and so on.

Advised image dimension: 1920 X 1080 px.

Ratio: 1.9:1.

Web link summary: 30 personalities.

Mobile app Ad
Facebook Picture Size

These are Advertisements that specially created for mobile app feed. You can develop single image blog post and also can include a web link( optional). The call to activity buttons used in this kind of ads are Request time, Apply currently, Book now, Contact us, Download and install, Obtain outset, Learn More, Listen currently, Watch More, and so on.

Advised image size: 1200 X 628 px.

Recommended photo ratio: 1.91:1.

Advertisement duplicate text: 90 personalities.

Carousel Ad
Facebook Picture Size

Carousel advertisements are various in appearance than various other kind of advertisements. It enables you to appear to 10 images or video clips in a solitary advertisement each with its very own link.

Variety of cards: 2 to 10.

Video clip max.size: 4GB.

Video size: Approximately 240 mins.

Suggested resolution: At least 1080 X 1080 px.

Ratio: 1:1.

Text: 125 personalities.

Headline: 40 characters.

Link summary: 20 characters.

Dynamic product Ad
Facebook Picture Size

This is a sort of item listing advertisement. Customers can conveniently browse through the items. There will be a cover image or video that shows a group of items as well as below that there will certainly be thumbnails of all products on the cover. The individual can broaden the thumbnails to pictures.

Headline: 30 characters.

Text: 90 characters.

Minimum Width: 600px.

Minimum height: 600px.

Element ratio: 3%.

Offer claim Ad
Facebook Picture Size

Making use of Facebook's deal claim Ad, you can produce distinct and also limited time offers for our products and services. Right here you can utilize photo, video and also carousel.

The dimensions as well as resolutions are like that of photo and video advertisements.

Canvas Ad
Facebook Picture Size

Canvas ad opens up an interactive passage for the user to communicate as well as involve with your products. It is available only on mobile apps. The major benefit of canvas ad is that it will pack 10X faster than typical mobile advertisements.

Advised photo dimension: 1200 X 628 px.

Text: 90 characters.

Headline: 45 characters.

You can utilize aspects like.

  • Header with logo design.

  • Block text.

  • 360 pictures.

  • Site link.

  • Auto-play video.

  • Item checklist.

  • Full screen photo with tilt and frying pan function.


All the pictures uploaded to Facebook are believed to changes relative to their updates. Additionally, the display resolution will vary according to the screen dimension of the tool made use of.