Facebook Picture Size Cheat Sheet

Facebook is the most significant social media sites platform with a customer base of 2 billion energetic users. The company is still expanding in numbers with adjustments in every element of modern technology: aesthetic, search, customization, picture handling, and also style.

In 2015, Facebook introduced a new, significant update to its information feed formula that made a drastic adjustment in the exposure as well as reach of business page contents. The Facebook specialist Mari Smith called this update as Facebook No:

These are the significant insights from the formula update:

Content that gets less presence:

1. Service web page post
2. Clickbait messages
3. The message that launches discussing individuals like a chain
4. The post that results in political debates.

Material that are advertised in the feed:

1. Material from good friends and links
2. Shared web content from family and friends
3. Material with genuine comments
4. Web content which launches discussions in teams
5. Extra targeted ads

New features presented recently

  • Facebook presented 360-degree pictures as well as capability to post them as cover picture and normal picture blog posts. You can additionally make use of 360-degree images in various kind of Ad layouts like offer insurance claim advertisements, canvas advertisements, and also vibrant product advertisements.

  • Facebook presented 'market locations' last year. Individuals can easily deal things with it.

  • Facebook presented Increased fact based filters and masks for their cam for stories.

  • They just recently presented a brand-new feature in the blog post editor for adding checklists to your posts and you can likewise include colored histories to the message.

  • In the blog post editor, they have actually additionally consisted of an option for asking recommendations about anything around a certain area.


To make it much easier for you to post/ promote on Facebook, we have actually prepared a cheatsheet for you. We wish it will certainly help you to discover the standard rules of publishing on this social media platform.

Page post link/offer
Facebook Picture Size

You can add web site links in Facebook messages. Facebook will automatically pull the open graph photo (OG Image) of that web page and will certainly display it as the article picture or you can include a custom-made picture

Facebook allows you to create a headline of 25 characters and also a link description of 30 personalities.

The exact image measurement for customized photo is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook image ad can be used for creating understanding about pages. You can use phone call to activities like Publication now, Call currently, Download and install, Obtain instructions, Discover more, Send out message, Subscribe, store now and also lot more.

The recommended picture upload size is: 1200px X 900px

Present resolution:470 px X470px

Aspect ratio: 9:16 to 16:9

Headline: 25 personalities

Link description: 30 personalities

Based on Facebook's criteria, the photo ought to not include greater than 20% of message in it.

Pictures with greater than 20% message will receive much less visibility than others.

Page post event
Facebook Picture Size

You can use both photo as well as video for event reaction advertisements. In case of images, the 20% text policy will apply here also.

Photo proportion: 9:16 to 16:9

Suggested resolution: Usage highest resolution photo available.

Text: 125 personalities

If you add a web link in the article the image will be chopped to 1.91:1 proportion

The advised resolution for the web link photo is: 1200 X 628 px

Heading: 25 personalities

Web link summary:30.

Page post video
Facebook Picture Size

Facebook Video Ads can be used for various goals like raising reach, Brand name understanding, website traffic generation, increase interaction, page likes, application installs, occasions, etc.

It also comes with a variety of call-to-action switches to support the goal as well as to convert a customer right into customer.

Requirements for a video:.

Video proportion: 9:16 to 16:9.

There is no restriction for resolution. You can post high resolution video clips.

Submit dimension: 4GB max.

Video size: 1 second to 240 minutes.

Text: 125 characters.

The video thumbnail photo must not include greater than 20% text in it. You can also make use of a link in the video Advertisement. Because instance the head line will certainly be 25 personalities and also the link description will be of 30 personalities.

Facebook likewise supports 360 videos as an interactive type of video ads.

Event Responses
Facebook Picture Size

You can develop events utilizing event reaction Ads.These type of Ads are produced for advertising an event. Most of the call to actions used in occasions advertisements are Join, Obtain instructions, Schedule currently, Call now and so on.

Advised image size: 1920 X 1080 px.

Proportion: 1.9:1.

Link summary: 30 characters.

Mobile app Ad
Facebook Picture Size

These are Ads that specially made for mobile app feed. You can produce solitary image article as well as can consist of a web link( optional). The call to activity switches made use of in this type of ads are Demand time, Apply currently, Book currently, Get in touch with us, Download and install, Get showtime, Learn More, Listen now, Enjoy More, etc.

Advised photo size: 1200 X 628 px.

Suggested photo ratio: 1.91:1.

Ad duplicate message: 90 characters.

Carousel Ad
Facebook Picture Size

Slide carousel advertisements are different in look than other type of advertisements. It enables you to turn up to 10 pictures or videos in a solitary ad each with its own web link.

Variety of cards: 2 to 10.

Video max.size: 4GB.

Video size: Up to 240 mins.

Recommended resolution: At least 1080 X 1080 px.

Proportion: 1:1.

Text: 125 personalities.

Heading: 40 personalities.

Web link summary: 20 personalities.

Dynamic product Ad
Facebook Picture Size

This is a kind of item listing ad. Individuals can quickly browse through the items. There will be a cover photo or video that reveals a team of items and listed below that there will certainly be thumbnails of all products on the cover. The customer can expand the thumbnails to photos.

Heading: 30 personalities.

Text: 90 characters.

Minimum Width: 600px.

Minimum elevation: 600px.

Facet ratio: 3%.

Offer claim Ad
Facebook Picture Size

Making use of Facebook's offer insurance claim Advertisement, you can produce special and also limited time provides for our products and services. Right here you can use photo, video as well as slide carousel.

The measurements as well as resolutions are same as that of image as well as video ads.

Canvas Ad
Facebook Picture Size

Canvas advertisement opens up an interactive hallway for the individual to connect as well as engage with your products. It is available just on mobile applications. The major advantage of canvas advertisement is that it will load 10X faster than basic mobile ads.

Advised photo dimension: 1200 X 628 px.

Text: 90 characters.

Headline: 45 personalities.

You can utilize components like.

  • Header with logo design.

  • Block text.

  • 360 pictures.

  • Website web link.

  • Auto-play video.

  • Item checklist.

  • Full display picture with tilt and also pan function.


All the photos submitted to Facebook are suspected to modifications with respect to their updates. Also, the display screen resolution will certainly differ according to the screen size of the gadget used.